Head of Product Marketing

About the role

Qvantel, a leading BSS software and services company for telecom operators, is strengthening its organisation with a dedicated Head of Product Marketing role. This is not traditional product marketing: it is a cross-functional strategic role driving key offering and go-to-market decisions with market insights, in close collaboration with customers and partners. The reporting line is to be agreed, with a strong cross-functional mandate with Product, Sales and Marketing.

Key responsibilities

• Capture market and customer signals before RFPs and turn them into decision-relevant insights shaping the offerings.
• Drive strategic offering and go-to-market decisions together with Product and Sales.
• Translate product capabilities into clear, repeatable, executive-level value stories and sellable outcomes.
• Lead cross-functional collaboration and turn offerings into standardised, repeatable and scalable products and value propositions.
• Support roadmap logic, differentiation and investment discussions with market insight, and stress-test sales and product strategy against market reality.
• Facilitate and challenge strategic discussions with senior leaders and support early engagement with customers' executive decision-makers.
• Own the "why this, why now, why us" storyline at Qvantel.

Required profile

• Senior, strategic change-maker and influencer.
• Understanding and experience from a telecom operator business.
• Strong understanding of software business, B2B and complex solution selling.
• Experience translating technical capability into business and executive value.
• Experience at the intersection of Product, Sales and Marketing.
• Experience or skills related to AI as an opportunity for industry and software businesses.
• Comfort operating in ambiguity and shaping new structures.
• Strong orchestrator of cross-functional discussion, debate and decision-making, able to challenge Product and Sales leadership and partner with CTO-level leaders.
• Able to lead without formal authority, travel internationally and present and tell stories at C-level.