Field Marketing Manager, Data

About the role

The Field Marketing Manager drives commercial impact by executing field‑level marketing activities in close partnership with the Data sales team. This role translates campaign strategy into on‑the‑ground action, owning event execution and sales support across key markets and verticals.

Key responsibilities

• Partner closely with Data sales to identify field marketing priorities aligned to pipeline goals and key accounts.
• Plan and execute events end‑to‑end: trade shows, customer roundtables, field activations, and ICEYE‑hosted events.
• Manage pre‑event promotion, on‑site coordination, and post‑event follow‑up including lead capture and handoff to sales.
• Adapt global campaign assets and messaging for field use, ensuring sales‑ready materials are available.
• Coordinate with Product Marketing and Content Marketing to keep field materials current.
• Track and report on field marketing performance, sharing pipeline influence metrics.
• Maintain the field marketing calendar in alignment with sales priorities.
• Brief sales teams on upcoming field activities and ensure alignment on objectives.
• Manage field marketing budget, tracking spend against plan and optimizing for commercial return.
• Support channel partner activation in collaboration with channel managers.

Required profile

• 6‑10 years of relevant marketing experience in B2B or B2G environments, preferably in defense, technology, SaaS, geospatial, or data‑driven industries.
• Proven experience executing field marketing programs with direct sales collaboration and measurable pipeline impact.
• Strong event management skills: planning, logistics, promotion, and post‑event follow‑through.
• Experience adapting campaign messaging and assets for field and sales contexts across different commercial verticals.
• Experience supporting or working alongside channel sales motions, including co‑marketing or partner enablement activities.
• Exceptional written and verbal communication skills in Business English.
• Proven ability to collaborate with and influence sales teams.
• Thrives in a fast‑paced growth environment with a flexible, hands‑on approach.